Packaging function and technology

Innovation is an inexhaustible motive force for the development of enterprises, and it is also the only way for companies to lead the industry, and the development of the printing and packaging industry.

Mainly reflected in smart packaging, new materials and new processes and business model innovation and other areas, and now let us take a closer look.

01 smart packaging

Intelligent packaging is to break through the traditional thinking and give more value to the packaging; so that the packaging has not only the basic functions of the general, but also has some special features, mainly the following practical application scenarios.

1 two-dimensional code

One-for-one, let each product has its own identity card, set product introduction, anti-counterfeit traceability, marketing and other multi-functional integration, to achieve the associated binding of two-dimensional code and product information.

2 Gamification H5 Application

Display product information, brand value, etc. in the form of H5, and use the social platforms such as WeChat and browser to deliver value to users.

3 FSF Surface Finishing Technology

The FSF surface fine-finishing technology is designed with special UV inks and UV varnish for offset printing to design the shape of fine convex lenticulars to form fine-textured, graphic-design rich, special glossy, 3D refractive and anti-counterfeiting features. Processing technology.

4 microlens 3D printing technology

The interference effect of light is increased on the basis of the refraction of the 3D printing light, thereby enhancing the dynamics of the pattern, the sense of depth of the pattern space, enhancing the interest, and reducing the difficulty of printing and publishing; achieving a full 360° range of angles. The naked eye 3D effect inside, increase the visual impact, can play a particularly good decorative effect and can achieve a certain degree of anti-counterfeiting effect.

5 paper-based 3D printing technology

The use of software layered discrete and numerical control forming system, 3D layered printing and color management to achieve full-color 3D model 3D output, can be used for cultural relics, cultural product design and development.

6 3D scanning

The physical 3D data is obtained through a 3D scanning instrument, the data is uploaded to a cloud server, and a huge 3D database is built to provide data support for related fields such as 3D modeling and rendering, AR augmented reality, and VR virtual reality.

7 Motion Printing Technology

The application of its own image technology on the microlens array is different from the traditional grating technology. The dynamic printing technology realizes the natural continuous change of the pattern with the change of the viewing angle by the moire principle.

02 New Materials and New Processes

Materials and processes are the two fundamental technological conditions for the improvement of printing and packaging technology. The two standards that can be achieved determine the level that printing and packaging technology can achieve.

1 Biomass-based biodegradable and environmentally friendly packaging materials

100% from the biomass, can be decomposed after disposal, effectively meet the customer's requirements for green packaging, reduce the environmental pollution caused by non-degradable packaging materials, can be widely used in tableware, shopping bags, food preservation film, courier bags Various types of products provide technical and product support for the environmental promotion of food, supermarkets, and logistics companies.

2 pulp molding technology

Using natural fiber as raw material, it has the advantages of rich source of raw materials, recyclability, and good shock absorption effect. It can be used in the packaging of high-value products such as electronic products, tobacco, alcohol, and cosmetics, and can play a good buffer for the product. Protection, and green. Realize a molding of product inner support, effectively simplify packaging assembly process, and save a lot of manpower, material resources and time costs.

3 rice paper printing

Xuan paper has the characteristics of strong permeability, strong water absorption, etc. Xuan paper printing adopts special technological process, and strictly controls the printing production environment. The printed product has clear ink rhyme, distinct layers, vivid spirit, and brilliant appearance.

4 intelligent sustained-release modified atmosphere fresh-keeping packaging

The cyclodextrin encapsulating 1-MCP was loaded onto the porous molecular microspheres and the active ingredients were dispersed into the packaging materials to form a new intelligent sustained-release modified atmosphere modified packaging material, which can extend the fruit preservation time by 1 to 3 times.

03 Innovative Business Model

1 Carton Advertising Business Model

Through the construction of advertising marketing platform for packaging, using cardboard boxes to accurately advertise advertising, creating a scenario marketing approach to achieve a higher reach of advertising, more accurate and improve the utilization of cardboard boxes.

2 multi-function packaging business model

Through customized industrial structure design packaging, equipped with RFID, temperature tags, LED screens, etc., the package has a variety of functions such as anti-counterfeit, traceability, marketing, and other special features. 100% collection of consumer behavior related data, packaging can also be reused.

3 software technology service business model

The intelligent packaging platform can provide integrated services including back-end management, client-side anti-counterfeit traceability, marketing promotion, logistics management, and big data analysis.

4 Packaging Cross-Media Marketing Business Model

Using AR augmented reality technology, HTML5 technology, 1,000-thousand-thousand-thousand-face system, cross-media marketing system to provide customers with brand integration, marketing planning, product design, project implementation is equal to one of the packaging-based online and offline marketing integration services.

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