On August 20th, the 2nd China National Textile Industry Internet Conference on the theme of “Qiju·Zhihui†was held in the Millennium Town, Haining Salt Official. The conference was guided by China Home Textile Industry Association, Haining City Yue E-Commerce Co., Ltd. - sponsored by the curtain-to-home industry Internet platform, co-organized by Haining Home Textile Industry Association. The conference comprehensively analyzes the status quo of the national textile industry and the future development trend, and combines the strategic reform plans such as the “supply side structural reform†of the previous home textile fabric industry, how to use the “Internet +†thinking, the Internet, e-commerce Big data precipitation, helping enterprises, platforms, stores and brand value to advance, and promoting topics such as "analysis of the future upgrade of the home textile industry" and other topics.
The conference was highly valued and supported by the leaders of the Jiaxing Economic and Information Committee, the Jiaxing Municipal Bureau of Commerce, and the Haining Municipal Bureau of Commerce. Yang Zhaohua, president of the China Household Textile Industry Association, and Xu Shouzhen, president of the China Electronic Commerce Association Cultural Industry Branch, He Chao, General Manager of Home and Daily Use Department of Jingdong Mall Home Life Division, Li Xiaopeng, Deputy Director of Investment, Jingdong Financial Wealth Management Department, Cao Bitong, Chairman of Haining Home Textile Industry Association, Hu Zhongyue, Chairman of Haining Zhongyue E-Commerce Co., Ltd., Hangzhou Li Libing, Chairman of Yudian Investment Co., Ltd., and Lu Mingbing, the provincial-level operating service provider of Jiangsu Province, and many other large-scale coffee companies in the industry, the Internet industry conference of the conglomerate industry, to discuss the fabric industry. The conference also invited strategic media such as Sina Home to participate.
Data for brand and product services
As the organizer of the conference, Haining Zhongyue E-Commerce Co., Ltd. (the curtain-to-home industry Internet platform) innovative development model, focusing on the new ecology of China's textile industry. The curtain arrived at home with CCTV and joined hands with Jingdong Home Textiles as the new model leader of the new supply chain S2b in the Chinese textile industry. It provided strong support for industrial brand building and provided a transformation path for the traditional industry Internet.
The China National Textile Industry Internet Conference is based on innovation and data engine, creating an ecological incubation model for the industry model, and building new standards for manufacturers and stores. Adoption of new technologies in the industry, large data set to improve cash flow, personnel flow, information flow and product portfolio flows, the output VR and real show, practice operating under the line of online consumers to choose more conducive to building online Experience, provide a more attractive combination of scenarios, continuously improve the industry's full link, and upgrade the use of data to the level of industrialization. Through a series of branding, brand upgrade, brand expansion, strong support, continuous innovation, upgrade products to create a curtain to the brand credibility and influence, the curtain will be built into the mass consumer mental curtain brand, leading the home textile fabric industry upgrade.
Data brings value to the brand
Under the craze of hot words such as smart home, channel innovation, and home textiles, online users, online products, marketing data, and management data have become the tools for enterprises in China's textile industry to enhance their brand value. China's textile industry platform, with its rapid operation and accumulated a large number of user data, covering industrial information, supply chain information, industry user analysis and other fields, for the Chinese textile industry data mining, analysis and provide a wealth of data resources .
The curtain reaches the home big data real-time reflow precipitation brand online and offline and consumer interaction, tracking the brand's full link status, and activation and application in the Chinese textile industry big ecosystem, helping brands continue to accumulate consumer assets To catalyze the relationship between brand and consumer.
Collaboration with new retail and empowerment industry chain
The model of the Internet model of China's textile industry, the Internet platform of the home industry, and the cross-border cooperation between the inside and outside of the industry with the spirit of openness, integration and win-win cooperation. From the perspective of the overall vision and innovative thinking, the curtain will promote the integration of cross-border resources in various fields. On the day of the meeting, it signed a comprehensive deep strategic agreement with Jingdong Financial Wealth Management Department and signed a strategic cooperation agreement with Sina Home. The strong integration of high-quality resources will certainly help the Chinese textile industry to realize the transformation of the supply chain from the back end, and then promote the innovation and integration of the industry.
"Data creates value, innovation drives the future" - China National Textile Industry Internet Conference and the curtain-to-home industry Internet platform model use the Internet to instigate the traditional model of China's textile industry, and take the innovative spirit of Juju and Zhihui as the national textile industry belt. Opportunities and achievements under the "new retail, new industry, new economy."
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