In recent years, through increasing the technological content of products to improve product quality, improve product quality, in order to occupy more consumers, consensus has been formed in most enterprises; at the same time, the technological content is also increased in product packaging. In order to further protect the quality of high-tech products, it has gradually become a new product development concept for some light industry consumer products manufacturers. Rising Sun Group, which is famous for producing Rising Sun Tea Beverages, followed the principle of not only focusing on the technical content of product quality, but also on the principle of repackaging the content of technology.
Prior to the launch of the “Because of Color†green tea drink, the expert team conducted hundreds of tests to determine the taste of green tea, but it was painstaking to choose which packaging form.
Because green tea has the highest chlorophyll content, chlorophyll is the main pigment that makes up the green tea soup color, and chlorophyll is very unstable. When it is light-discolored, it is decomposed by heat. In particular, the decomposition of chlorophyll by ultraviolet rays is more intense. On the other hand, the decomposition of chlorophyll becomes green and yellow. On the other hand, chlorophyll decomposition can generate substances that affect the taste of tea. Both of these aspects have a direct impact on the quality of tea soup. Therefore, the type of packaging used will directly affect the quality of beverages. At that time, one solution was to use colored bottles, which could block some of the UV rays, slow down the speed of changes in the quality of beverages, and use colored bottle packaging to make it difficult for consumers. Directly aware of changes in the color of the beverage can be tricked. The advantage of this solution is that although there will be changes in the beverage but consumers are not aware of it, and the product testing work ends here, it will save a large amount of research funding, and at the same time make the product as early as possible. However, this irresponsible plan for consumers was immediately rejected by the Rising Sun Group's top management: this plan is not feasible. For this reason, it took more than three months and finally introduced a more perfect product; that is boldly adopting a colorless and transparent PET packaging form, and adopting foreign advanced tea juice cold-lift technology to extract the soluble substances of tea soup. This extraction technology ensures that the original taste of the tea is as fresh as ever, and then it is sealed in a bottle stopper with a vacuum membrane and other processing technologies. When drinking, tapping the stoppered tea powder falls into the transparent pure water and it is shaken into a bottle. Incomparable fresh green tea beverage. In this way, despite the fact that the launch of the product has been delayed for several months than originally planned, it is a better product for consumers. It embodies the hard work and love of the Rising Sun, and also reflects the concept of quality of Rising Sun products. (Wang Yuning)
Prior to the launch of the “Because of Color†green tea drink, the expert team conducted hundreds of tests to determine the taste of green tea, but it was painstaking to choose which packaging form.
Because green tea has the highest chlorophyll content, chlorophyll is the main pigment that makes up the green tea soup color, and chlorophyll is very unstable. When it is light-discolored, it is decomposed by heat. In particular, the decomposition of chlorophyll by ultraviolet rays is more intense. On the other hand, the decomposition of chlorophyll becomes green and yellow. On the other hand, chlorophyll decomposition can generate substances that affect the taste of tea. Both of these aspects have a direct impact on the quality of tea soup. Therefore, the type of packaging used will directly affect the quality of beverages. At that time, one solution was to use colored bottles, which could block some of the UV rays, slow down the speed of changes in the quality of beverages, and use colored bottle packaging to make it difficult for consumers. Directly aware of changes in the color of the beverage can be tricked. The advantage of this solution is that although there will be changes in the beverage but consumers are not aware of it, and the product testing work ends here, it will save a large amount of research funding, and at the same time make the product as early as possible. However, this irresponsible plan for consumers was immediately rejected by the Rising Sun Group's top management: this plan is not feasible. For this reason, it took more than three months and finally introduced a more perfect product; that is boldly adopting a colorless and transparent PET packaging form, and adopting foreign advanced tea juice cold-lift technology to extract the soluble substances of tea soup. This extraction technology ensures that the original taste of the tea is as fresh as ever, and then it is sealed in a bottle stopper with a vacuum membrane and other processing technologies. When drinking, tapping the stoppered tea powder falls into the transparent pure water and it is shaken into a bottle. Incomparable fresh green tea beverage. In this way, despite the fact that the launch of the product has been delayed for several months than originally planned, it is a better product for consumers. It embodies the hard work and love of the Rising Sun, and also reflects the concept of quality of Rising Sun products. (Wang Yuning)
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