Source: Network Synthesis
Just sent away the surface of the fierce, actually quiet double 11, followed by the loss of the double 12 stamina. In the case that the terminal demand market is generally weak, the price of packaging paper raw materials has risen all the way! Under the two-way oppression of supply and demand, who will save the carton!
Behind the double 11 nearly 1.5 billion parcels, there are countless boxes that require double 12 and then lack of stamina.
According to the National Post Office, nearly 1.5 billion parcels were produced during the “Double Eleven†period this year, and the annual express delivery volume will reach 40 billion. Behind this huge amount of data is the demand for a large number of crates, and the annual Eleven E-Commerce Festival can bring a wave of wrapping paper sales season.
However, just after sending away the "double eleven", which is vigorous and quiet, and actually quiet, the shortcomings of the double twelve stamina are insufficient.
The momentum of the double twelve is much weaker than the previous double eleven.
Since the birth of the Double Twelve, there has been a peculiar “clear inventory†position. In the eyes of some brand owners, today's Double 12 is just a regular discount promotion, and there is not much special significance. In addition, in just one month, the double eleven and the black five are coming together, and the consumer's will has already fallen sharply. It is difficult for the merchants to continue to invest a large amount of marketing expenses for the double twelve.
It is not difficult to understand why the parties are so cold on the online end of the double twelve.
Waste paper, base paper, cardboard price increase letter, the heart of the paper box people also followed the eyes of the blind
Unlike the cold double-twelve market, in the case that the terminal demand market is generally weak, the price of packaging paper raw materials has ushered in a wave of price increases in advance. Raw material prices are all online!
After several days of continuous decline, the national waste price rebounded for the first time!
On December 8, more than ten paper mills nationwide raised the purchase price of waste paper by 20-100/ton, including many large paper mills such as Zhangzhou Shanying, Zhangzhou Liansheng, Tianjin Xiaolong and Hebei Xiaolong.
The three major dragons in the northern region were raised by 100, and the manufacturers in Henan and Hebei also increased. The two major Huisheng and Century Sunshine in Shandong Province are raised by 50-100, and the overall region is still rising. The mainstream paper mills in the eastern part of Jiangsu, Zhejiang and Zhejiang led the rise, and the region experienced a large-scale rise, but then Zhejiang Shanying fell 30 in the afternoon, which seems to indicate that this wave will rise or end. South China has once again turned up, Guangdong Lee & Man and Quanzhou Xiaolong have raised 50-70, and some neighboring manufacturers have also increased slightly.
In the past, the country’s waste market, which has never stopped before, has recently revived the national waste market and ushered in a large price increase.
The original paper market, which has been quiet for a period of time, has also been stimulated by the price of upstream raw materials. The price increase of more than 30 raw papers has been added throughout the country, with the highest increase of 200/ton. Almost at the same time, the cardboard market is not far behind, and the price increase letter headed by Hexing Packaging is flying.
The heart of the carton people also mentioned the eyes of the blind.
The price of waste paper, base paper and paperboard in the smashing double 12 encounters the arrogance of the carton
There is no doubt that the Double Eleven once again created a digital miracle that reached 1 billion in sales in just 21 seconds and recorded sales of 213.5 billion in 24 hours of shopping.
If this grand double eleven carnival has nothing to do with the carton people, it is a pity. When the more and more lonely and embarrassing doubles meet the price of waste paper and raw paper, it is in the heart of the carton. It is.
In 2016, China's express parcel usage reached its peak. In this year, the number of express parcels thrown away exceeded 31.3 billion, which can cover 400,000 football fields, including 3.2 billion woven bags, 14.7 billion plastic bags, and 3.7 billion packaging boxes. And 330 million rolls of tape, the corrugated box of raw paper consumed in a year alone reached 46 million tons.
On December 12 this year, postal enterprises and express delivery companies received a total of 243 million express parcels – corresponding to the double eleven data, which was 1.5 billion.
Under the two-way pressure of supply and demand, who will save the carton!!
Responsible editor: Ge
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